Sometimes, for no apparent reason, the search engine gods cause sites to drop in ranking when refreshing their indices or when they adjust their algorithms to bring about more relevant searches for their index. It is also probable that one day, your site will simply start falling in position. One of the reasons for this deals with the addition of new sites to the index or the refreshing of old sites which have fresh new content. Tweaking your html meta tag coding helps to get sites back on top and it is an important part of our monitoring program.

As anyone can tell you, who's site has received a great deal of traffic on the internet, a secondary hosted site can create continuity in your web presence in case your main site is dropped from the major search engines. It sometimes takes an inordinate amount of time to get your main site re-indexed, meanwhile, your business becomes nonexistent because your business relies on internet traffic. Having a secondary gateway site (not a mirror site) can be the difference in keeping the cash flow coming in or losing it to your competitors.